Meet Optimacad
Designing brands. Building software. Driving growth.
About
Founded in 2006, Optimacad is a software and design firm based in Romania, working with clients across the globe. Led by founder and chief designer Cosmin Cuciureanu, who's been crafting brands and digital products since 2000, we've delivered work for over 200 businesses worldwide. Our services include branding, UX/UI design for digital products, and software development for mobile and web.
We've worked with both startups and top-tier multinational corporations, building strong relationships with founders and leadership teams. A high percentage of our clients return for future projects, trusting us to evolve with their vision. Our ability to combine design, systems thinking, strategy and technology has helped companies succeed and create lasting impact.
The small team of thinkers and doers is focused on accelerating change. We believe that companies who take brand and user experience seriously have a greater chance at succeeding. By combining creativity with seamless functionality, we build world-class digital experiences that transform businesses and drive real growth.
Numbers
Services
Design
We craft brands that break through the noise and leave a lasting mark. Our identity systems are bold, flexible, and built to scale and empower products to lead with clarity and confidence. From first-time founders to global teams, we design with purpose: to build trust, drive relevance, and anchor brands in the minds of their users.
Experience
We turn complexity into clarity. Whether it's a mobile app, a SaaS platform, or a high-traffic website, we design interfaces that feel seamless and natural. Every flow is mapped with intention, every detail tuned for speed, elegance, and ease. The result? Experiences that spark connection, build loyalty and make products feel intuitive from the first tap.
Development
Speed matters. And so does precision. We prototype fast, build smart and scale seamlessly. Our development process is collaborative, lean and tailored for rapid growth, turning bold ideas into polished mobile and SaaS apps. From early MVPs to full-scale platforms, we build systems that don't just work, but move with your business.
Capabilities
Brand Creation
- Visual identity systems
- Design guidelines
- Spatial design
- Packaging design
Brand Experience
- Web & app design
- Immersive interface design
- Service & journey design
- Environmental & spatial branding
Digital Product Design
- UX/UI design & architecture
- User research
- Software development
- Product prototyping & testing
